REUZEL

Reuzel brand founders Leen and Bertus started cutting men’s hair at the age of 14. Their passion for men’s classic haircuts led them to open Schorem, an old-school, men-only hair salon. Since the day the salon opened, Schorem has been popular with rock stars, motorcyclists, and real gentlemen. More than 50 years of experience in men’s haircutting and shaving inspired the creation of high-standard pumps and the brand itself. Reuzel is Dutch for lard, a nod to the past, when hair pumps were made from animal fat and scented with apples. Brand’s range includes hair conditioners, shampoos and conditioners specifically designed for men, as well as products for trendy beards and moustaches.